I like to think that I'm pretty good about being able to simplify complexity, when I'm trying to explain treatments, procedures, therapies, medications and the like to our clientele. However, once in a while, that look of "uh, what did he mean", comes into their eyes. Well then, I guess I just have to start over.
Longer Short Life
A shorter half-life
What's that all about?
A longer short life
Do you want to jump and shout?
All of those ear-catching terms
Garner interest, that's a given,
It might mean something to a scientist
But surely not, to David Niven.